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Scaling Your Startup 10x From $20M to $200M with Sapphire, Lightspeed, TripActions’ CRO, and 6Sense’s CMO (Pod 522 + Video)

SaaStr

The go-to-market segment worked together on key metrics across the revenue board. Here are three things that helped 6sense reach this mark and beyond: Defining their revenue operating model by hiring for RevOps and not taking the common DevOps and SalesOps approach. Building an outbound motion that captures demand efficiently.

Scale 215
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How to Choose The Right Analytics Agency

Neil Patel

Or perhaps you need to discover new market segments by leveraging customer data. This could include team members such as data scientists, psychologists, and digital marketers. Sometimes, you can gauge the value of a company simply by looking at who they’ve worked with in the past. A Solid Client List.

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Learning to Love the Art of Sales (As a Technical Founder) with Ross Mason, Founder of MuleSoft (Europa Video + Transcript)

SaaStr

At our inaugural SaaStr Europa last June, podcast host-with-the-most Harry Stebbings sat down with MuleSoft Founder and CTO Ross Mason to discuss the organization’s sales strategy, building a strong company culture, how to think about international expansion, and much more. Instead, they said, “No. You do whatever you want.

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There are No Shortcuts: 5 Hard-Won Lessons from Zenefits CEO Jay Fulcher

OPEXEngine

These include Company Culture, Business Model, Value Proposition, Partner Relationships, and Sales Strategy. Company Culture. Jay knew his first task would be to reset the company culture. “It’s not just about delivering a superior product to the marketplace; rather, several stars must align,” he says.

Scale 52
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SaaStr Podcast #398 with Salsify Co-Founder & CMO Rob Gonzalez

SaaStr

So those initial lands, our entry points that we create, are structured based on the market segment so that we can keep the average sales cycle time to about 90 days. I mean, you get hundreds and hundreds of people in the company and there’s personnel stuff that pops up. It’s bandied around like nothing today.

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7 Lessons Helping Start Pardot, SalesLoft and Calendly (Video + Transcript)

SaaStr

SalesLoft obviously is more sophisticated, has a CFO, has an FP&A function, and the big difference that we never got to on the Pardot side that SalesLoft has been doing for years is taking your aggregate metrics and breaking it down by segments.

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Building a Customer-Centric Company: Five Best Practices for Growing to Multi-Digit ARR with Segment and Aloglia (Video + Transcript)

SaaStr

Join Algolia CEO Nicolas Dessaigne and Segment VP of Marketing Hollie Wegman for a session discussing best practices for growing your ARR in your SaaS. Hollie Wegman, VP of Marketing @Segment. Want to see more content like this? Join us at SaaStr Annual 2020. Nicolas Dessaigne, CEO @ Algolia. FULL TRANSCRIPT BELOW.

Scale 137