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SaaStr Podcast #398 with Salsify Co-Founder & CMO Rob Gonzalez

SaaStr

As for Rob, before founding Salsify, he was the first-ever product manager at Cambridge Semantics and before that was a Senior Product Manager @ Endeca helping grow the company to it’s $Bn exit. How does Rob think about the bundled vs unbundled thesis within SaaS? When is it right for SaaS companies to turn down potential customers?

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Customer Success: The Definitive Guide to Customer-centric Growth 2020

Sixteen Ventures

Whether you have a Software-as-a-Service, subscription or membership business or you sell one-off products or services and simply want to do business with your customer more than once, Customer Success should be your driving purpose. Technology Enables Strategy; Doesn’t Define It. Sales Process Engagement.