What Does it Take to Get CX Right? [It’s Not Just the Technology]
SmartKarrot
DECEMBER 16, 2021
The customer experience (CX) has always been a priority for companies. But surprisingly, most businesses have had a (very) late-start to actioning CX strategies. A customer might continue to use a product out of sheer need or habit but won’t want to invest any further if service, support, and the purchase journey aren’t seamless.
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