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5 Steps to Minimize Risk in Your Affiliate Program

FastSpring

Once affiliates join your program, it is important to learn what suspicious activity looks like and keep an eye out for metrics that are questionable. The cost of fraud is two-fold, there is obviously the return of a sale and the associated fees in your online store, but there is also the commission owed to an affiliate.

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Influencer Marketing for E-commerce: Tools and Tips to Grow Your Brand

Neil Patel

One such method is an influencer promotion campaign. However, you still have to deal with finding the right influencers, managing communications, making sure influencers create the posts you pay them for, and tracking campaign efficacy. Currently, there are more than 7 million online retailers. So what’s the answer?

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The ultimate customer support tech stack for 2022

Intercom, Inc.

A recent Forrester Consulting study commissioned by Intercom, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , revealed that 54% of teams can’t personalize support with their tech stack and 50% waste time jumping between tools. Here’s an example of key goals and metrics to consider.

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How To Optimize Your Landing Page For Better PPC

Unbounce

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. It can also appear on websites that have similar content and keywords to your business. Image courtesy of Bloomberg Wealth.

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Chargebee vs. Zuora: A Detailed Look

Baremetrics

Do they support the payment platform you desire? Do any of them have what you want in a subscription management service? Baremetrics is an online subscription management tool designed for both organizations and individual brands that use a subscription billing system. Do the automation features match your interest?

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Best Tools For Startups In Year 2021

How To Buy Saas

Although there are several unavoidable costs an online business has to pay for, you can minimize some operational costs with the assistance of the best tools. It offers you the best of services including Expert HR. The card-based project tracking method lets everyone on your team understand project overviews, assets, checklists, etc.

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2021 Financial & Operating Benchmarks: How to Become One of the ‘Haves’ of SaaS

OpenView Labs

Hiring managers should prepare by putting together pitch materials (usually a 2-3 page deck) to give candidates a deeper look at your company and culture – beyond what’s on your website. Look for ways to quantify customer insights to develop proprietary benchmarks and communicate the value of your product.