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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

And as the CEO of both Skillshot Media (a turnkey events production company for esports events) and Ghost Gaming (a “gaming lifestyle brand” that supports esports teams and gaming content creators such as Twitch streamers), he dives ever deeper into marketing to gamers and other gaming industry professionals.

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Best Recruiting Software

Neil Patel

Thankfully, there’s recruiting software that helps you do precisely that and then some. With so many recruiting software options to choose from, the problem is that it quickly becomes an overwhelming choice to make. The Top Recruiting Software Options For 2020. How to Choose The Best Recruiting Software For You.

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How To Optimize Your Landing Page For Better PPC

Unbounce

Display ads rely on graphic formats to catch user attention, build brand awareness, and guide users to your site. FYI: Search ads can increase brand awareness by as much as 80%. Retargeting leverages past engagements with your brand to show consumers ads to re-engage them. Is it brand awareness? Image courtesy of Kajabi.

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2021 Financial & Operating Benchmarks: How to Become One of the ‘Haves’ of SaaS

OpenView Labs

To the victor go the spoils and these companies are rewarded with abundant capital, enviable brand recognition, and an easier time attracting candidates. The first call with a candidate is no longer an interview; it instead needs to be 100% focused on setting the hook. In order for a $1-2.5M Then it’s critical to sell, sell, sell.

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How Dopple Is Defining an Emerging Market

FastSpring

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Thanks to massive technological advances happening in big data and AI, Justin saw new possibilities for improved user experiences with a brand. What are the values of the brand?

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SaaS in Africa: 10 Things We Learned From Scaling to 1M Users (Video + Transcript)

SaaStr

More than half of Kenya’s GDP is now transacted through a mobile, through arguably the most successful mobile banking and payment system called M-Pesa. Our first MVP was actually an SMS based app where job seekers would send six SMSes in order to register on our platform. For example, in Kenya. It’s not a big deal.”

Scale 159
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Customer Insights to Transform Sales Conversations

Sales Hacker

We hear a lot about equipping salespeople with customer insights to help them move from simple questioning to exploring challenges and discussing solutions with customers. What are the characteristics of organizations that are likely to make them a good fit for the products and solutions your company sells? Sales customer insights.