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How Can Brands Deliver Personalised Customer Experiences at Scale?

The Marketing & Growth Hacking Publication

Marketers today need to focus on gaining actionable insights on their customers’ diverse behaviours across both online and offline channels. Brands will be able to deliver more satisfactory experiences consistently only when they have a unified view of their customers. That makes a lot of sense!

Scale 40
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10 Sentiment Examples for Improving Customer Satisfaction [+ Tools]

User Pilot

However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. TL;DR Sentiment analysis helps you monitor the opinions, emotions, and feelings (sentiment) of customers towards your product or brand. Get your free Userpilot demo today!

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Why AI for Logo Detection Is the Next Marketing Must-Have

The Marketing & Growth Hacking Publication

The primary trademark of any company is its logo, a simple graphical symbol that is (or should be) unique, easily recognizable and extremely useful in branding efforts. During sponsored events in particular, it is essential to assess how many people were exposed to the sponsor’s logo and how much impact this had on brand awareness.

AI 40