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Do SaaS Affiliate Programs Work? [+7 Related Stories from SaaS people]

Incredo

Precisely – about SaaS affiliate programs… SaaS partner programs entice both software providers and affiliate partners for various reasons: 1) SaaS products are usually low-cost. Software to track analytics, transfer payments, manage inventory, create videos and for many other things.

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Iterative Approach to Localized Marketing for SaaS & Software

FastSpring

Highlights from Our Conversation Where Should SaaS Companies Localize [2 min clip] David walked through a step-by-step process to assess where SaaS and software companies should consider localizing. I’m EJ Brown, Senior Content Strategist at FastSpring, we help SaaS and software companies scale around the world.

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Forget Support — Optimize for Full Funnel Customer Success

FastSpring

But the support team are responsible for first response times, for things like NPS, whereas what we’re responsible for is, ultimately, outcomes.” Product teams can better improve and develop products when customer success has helped identify what customers need. I had poison ivy really bad.

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Sequencing Business Models: So You Want To Be A Platform?

Casey Accidental

This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time. In that essay , we also talked about how a more common route for a SaaS business is to become a platform. Integration platforms are ubiquitous in SaaS.

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SaaStr Podcasts for the Week with Kustomer, Google Cloud, and Zenoss — August 8, 2019

SaaStr

Prior to Kustomer, Vikas spent over 20 years implementing, consulting, marketing, and selling CRM and ContactCenter solutions with companies like LivePerson and Oracle. In Today’s Episode We Discuss: * How Vikas made his way into the world of SaaS and came to be at the rocketship that is Kustomer. * What is a good payback period? *

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Predictions for Customer Success in 2019

ChurnZero

the stuff that Customer Success teams are really meant to do). One customer success trend I’m seeing is the need to develop more repeatable customer education programs. The biggest trend I see emerging in Europe, which started at the end of 2018 is Customer Success Plans becoming a staple asset of Customer Success teams.

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How To Create Good Onboarding Surveys for SaaS

User Pilot

Growing numbers of SaaS companies are adding an onboarding survey to their customer sign-up flows. What types of questions should SaaS include, and why? They make a good impression on your customer, and the insights gathered, if filed correctly, can be useful for your product and marketing teams. What is an onboarding survey?