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Annual Plans Reduce Churn Dramatically, Data Finds

ProfitWell

On this episode of the ProfitWell Report, Brendan Schwartz , Co-Founder and CTO at Wistia , wants to know what proportion of paid plans should be annual versus monthly. To answer Brendan's question, we gathered data from just over two and a half thousand subscription companies. If they do feel they’re getting value, they’ll renew. **We

Churn 103
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QBR (Quarterly Business Review) vs. EBR (Executive Business Review): And the Winner Is…

SmartKarrot

You can prevent customer churn before it actually happens. Only when some metric goes off the benchmark can you know something is wrong. These annual executive business meetings are a wonderful time to discuss contracts. Whatever suits the customer would be the right time.

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The Ultimate SaaS Pricing Resources Guide

OpenView Labs

The 2020 SaaS Product Benchmarks Report. B2B and B2C SaaS and Subscription Report. Updated weekly to show the impact of COVID-19, this resource from ProfitWell includes data from their subscription companies. At the enterprise level, discounting SaaS contracts is expected, not optional. Tips on Enterprise Pricing.

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Customer Interviews: The Most Insightful B2B Marketing Technique Marketers Often Ignore

Chart Mogul

We tend to believe that the technical aspects of our product are the most important differentiator because that’s what our CTO says. And most of the time, the unseen features will provide a better product positioning or marketing message against competitors. Step 5: Time for the interview. Sunny Ashley , CEO of Autoshopinvoice.

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The Emergence

Crafty CTO

Caught in the churn If we really are at the early stages of an emergence, what are the implications? Corey ’s fantastic sci-fi series The Expanse known as “the churn.” The churn can be seen as a metaphor for the unpredictable nature of life and the constant state of flux that people experience.

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Customer Interviews: The Most Insightful B2B Marketing Technique Marketers Often Ignore

Chart Mogul

We tend to believe that the technical aspects of our product are the most important differentiator because that’s what our CTO says. And most of the time, the unseen features will provide a better product positioning or marketing message against competitors. Step 5: Time for the interview. Sunny Ashley , CEO of Autoshopinvoice.