SaaStr

FEBRUARY 7, 2023

The goal is to help each other learn something new, find mentorships, create partnerships, and exchange strategies. Braindates are 1:1 and small group networking sessions designed for you to share knowledge and network with like-minded SaaS leaders during SaaStr Europa.

VP of Engineering 239

VP of Engineering Technical Cofounder Outsourcing Services CTO Coach 239

SaaStr

MAY 8, 2022

Lloyed Lobo, Cofounder @ Boast.AI. Jonathan Nimrodi, Head of B2B SaaS EMEA @ Meta (Facebook). Elaine Zhou, CTO @ Change.org. Kurt Smith, VP Product & Strategy, GM of IQ @ FastSpring. Take a look at our amazing lineup of speakers: Matthew Jacobson, Partner @ Iconiq Capital. Andrey Khusid, CEO @ Miro.

Technical Cofounder 208

Technical Cofounder Fractional VPE CTO Engineering 208

FastSpring

APRIL 26, 2022

In part two, we’ll cover five churn-prevention strategies that have been successful in other SaaS businesses. Part I: SaaS Churn Benchmarks Part II: 5 Proven Strategies for Reducing SaaS Churn Part III: Churn Definitions and Additional Resources. Part II: Five Proven Strategies for Reducing SaaS Churn. Table of Contents.

Benchmarks 141

Benchmarks Churn Payments SaaS Payments 141

Chargify

MARCH 25, 2019

To help, we’ve put together a list of the four strategies that are key to selling SaaS. And while trial pricing does come with a very real risk of straining resources (we had to learn that lesson the hard way ), when executed correctly, this strategy can be a healthy source of new customers that stay with you for the long haul.

SaaS Payments 54

SaaS Payments Payment Methods Subscription Payment Features 54

Sales Hacker

OCTOBER 30, 2018

Trish Bertuzzi founded The Bridge Group to help B2B technology companies build world-class Inside Sales teams. Tracy Eiler has been driving marketing strategy at both cloud-based and traditional enterprise technology companies for 25 years. Kasey Jones – Cofounder, CEO + Growth Strategist at BetterGrowth.

Sales Recruiting 111

Sales Recruiting VP of Engineering Scale Sales Hiring 111

ProfitWell

JANUARY 10, 2020

Owing to differences in customer bases, product complexity, and price strategy, SaaS marketing is fundamentally different from promoting physical products. Because this form of marketing is unique, SaaS marketers can call upon a variety of different strategies. Therefore, marketing efforts will often focus on B2B communications.

Marketing 94

Marketing Strategy SaaS B2C 94

Sales Hacker

OCTOBER 7, 2021

Lori speaks, writes, coaches and trains company leaders on ways to find, recruit, retain, and promote more women in sales and helps women become part of the best profession – B2B sales. Recognize that B2B is human to human and it is at that level that you can make your magic. Anita Nielsen. Jen Ferguson. No one does it alone.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130