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2021 in conversation: Learnings from the podcast

Intercom, Inc.

Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. In this special episode, we sat down with Zanade to talk about allyship, empowering Black-owned businesses, and what it takes to change deeply seated systemic issues and affect policy at a national level. Janeen Uzzell , COO for Wikimedia Foundation.

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Beyond Frankencloud: living with your once and future SaaS architecture

CloudGeometry

Yet they live on borrowed time. Interest payments accelerate faster than you realize. When you treat your cloud provider as a fractional colo. Expanding LAMP stack apps by mixing of Java, PHP, Python, Ruby, Haskell (I could go on…). Smart software development is driven by an actionable bias for paying it forward.

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The subscription sales guide: how to sell subscriptions (B2B/B2C)

ProfitWell

The most important distinction you can make between different customers is whether your company is selling to individual customers (B2C) or to businesses (B2B). B2B/Enterprise subscription sales. When you’re selling B2B or enterprise subscriptions, showcasing value throughout the sales process is a must. B2B pricing.

B2C 52
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The Ultimate SaaS Pricing Resources Guide

OpenView Labs

B2B and B2C SaaS and Subscription Report. About half of respondents, evenly distributed across size or industry, were offering temporary relief on payment terms. Pricing Low-Touch SaaS: How to Approach Pricing and Packaging a New SaaS App, by Example. How to Screw Up Your Software Pricing and Packaging Completely.

Pricing 135
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Is Seed the new Series A? (Video + Transcript)

SaaStr

We’re a team of former investors and operators from the likes of Facebook, Deliveroo, and the Swedish payments company Klarna. We are a purely B2B fund, focused on software and fintech. We are a purely B2B fund, focused on software and fintech. Maybe fifty of them are B2B SaaS. Evgenia : Hi.

New CTO 142
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Why 2019 Is The Year Of Growth Engineering In SaaS

Hull

These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. But first, we need to set some context (albeit from the perspective of B2B SaaS). In 2002, Aaron Ross's Predictable Revenue playbook from his time at Salesforce was published. And with that, more data disintegration.

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Taking a $4B Company from Consumer to B2B with Pluralsight (Video + Transcript)

SaaStr

We all know and could name several successful B2C and B2B companies. So we cracked open a basic programming book and we started learning how to write our first lines of software together. We do thousands of customer interviews every year, both with the individual and with the B2B buyers that buy our product.

B2B 134