SaaStr

MARCH 8, 2019

The age-old sales funnel has worked fine for decades…until now. Why is the sales funnel alone, no longer an appropriate way of thinking about customers? People talk about B2B marketing. People talk about B2C marketing. Increasingly organizations talk about B2D marketing, to developers.

Scale 107

Scale Sales Hiring Underperforming Technical Team Social Media 107

SaaStr

MARCH 8, 2019

The age-old sales funnel has worked fine for decades…until now. Why is the sales funnel alone, no longer an appropriate way of thinking about customers? People talk about B2B marketing. People talk about B2C marketing. Increasingly organizations talk about B2D marketing, to developers.

Scale 49

Scale Sales Hiring Underperforming Technical Team Social Media 49

Totango

DECEMBER 10, 2019

As part of a successful B2B enterprise, you understand the importance of your customers. This is because not only do you have to find and reach a new customer but you also have to walk them through the sales funnel. Let’s explore why customer retention for B2B is so important and how you can make it happen.

Retention 64

Retention B2B Enterprise Payment Services 64

Mucker Capital

APRIL 6, 2023

Are there types of companies, market segments, industries, or business models where PLG does not make sense? If you go back to thinking about what kind of company is a great fit for PLG, there are two important criteria: The first one is your target segment, your customer size. So they added sales team. I do that a lot.

Startup 52

Startup Scale CTO Hire Outsourced Development 52