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10 Things That Always Work in Marketing with SaaStr Founder and CEO Jason Lemkin: Part 2 (Pod 653 + Video)

SaaStr

If you outsource a firm or agency and dump cloned content on them and destroy your list, outbound won’t work for you. People are coming to do careful discovery, meet with vendors in person, and look at everything in the space before bringing budgeted and unbudgeted products into their company each year. You have to do the research.

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ISVs vs SaaS: What’s the Difference?

Stax

Independent Software Vendors (ISVs) and Software-as-a-Service Providers (SaaS) operate within the same market, thus creating a push-and-pull revenue dynamic. ISVs, or Independent Software Vendors, are businesses that develop and distribute software products to end-users. Consider Stax’s partner program.

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GTM 128: The Death of Demos and Selling What Customers Actually Need with Fred Viet

Sales Hacker

With a background that includes leadership roles at AWS, Microsoft, and Lenovo, Fred brings a wealth of experience in building high-performing teams and driving revenue growth. And I know you’ve had some great experience, particularly while you were at AWS, running different partner sales, channel sales.

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Starting Up In A Downturn with Cloudflare COO and Co-Founder Michelle Zatelyn (Video + Transcript)

SaaStr

So we build a service that does cybersecurity global performance or liability for any internet property. And in these last 10 years, we have 26 million internet properties that use our service on any given day. And I remember like AWS was growing really quickly. Do they renew our service? How happy are they?