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PODCAST 129: The Keys to Building and Scaling a Company from Scratch with Vishal Sunak

Sales Hacker

Sales enablement is easy: all you have to do is create perfectly targeted content, stay informed on email best practices, drive more engagement quarter over quarter, spend less money, and do all of this with less time. I got the infrastructure, I got the AWS bill, don’t worry about it. It’s not that easy. Check them out.

Scale 108
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Global Marketing Strategies for SaaS and Software

FastSpring

That’s the philosophy behind SEM International , the firm he founded that specializes in multilingual internationally-based digital marketing services. Since Michael founded the firm in 2004, it has grown to over 30 offices worldwide, and they’ve worked with Intel, AWS, and Salesforce, among many other well-known brands.

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To Manage a Call Center Efficiently see what Employees Really Think

Upscope

Working at a market research (surveys) call center was the most draining job I've ever had, I still remember a lady from Ghirardelli made me cry, now I refuse to buy their chocolate. :) "I gotta say, my issues within a call centre don't come from my customers half the time. What can we learn from this? Its a tough job.

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CAC Payback Basics: What It Is, How to Calculate It and Why It Matters

OpenView Labs

Through our Expansion Team’s proactive engagement with the OpenView portfolio, we’ve devised several CAC payback best practices we find ourselves turning to time and time again. For SaaS businesses, hosting (AWS) costs and customer onboarding are the key costs of goods sold and are constantly being optimized.

Scale 40