AWS Development Growth Marketing Sales Funnel 
Mucker Capital
APRIL 6, 2023
If you have a very complicated product–for example you sell AWS or you sell Snowflake–those are infrastructure products. For many developer tools that is actually one potential vehicle for PLG. With that, you attract the same audience (in this case, marketers) as your main product, but this thing is free. I really like it.
Unbounce
FEBRUARY 17, 2021
It’s important to focus on one customer type at a specific stage in the sales funnel. That’s why we developed the Unbounce Guide to Landing Page Copywriting to walk you through the process. VMware Tanzu helps developers, IT professionals, and business leaders manage app production. Cater to a specific audience.
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