5 Effective Things We Did to Move Upmarket and Built Pipeline with Mapistry (Video + Transcript)
SaaStr
OCTOBER 15, 2019
Unlike when selling into SMB businesses that kind of can go from a demo, to a conversion, to a close in a matter of days, enterprise sales is a lot more complicated and it’s hard to navigate through. So as Lauren sort of alluded to, we started by focusing on SMB’s. It’s not going to work.
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