Remove AWS Remove B2B Remove compliance Remove SMB
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5 Effective Things We Did to Move Upmarket and Built Pipeline with Mapistry (Video + Transcript)

SaaStr

Unlike when selling into SMB businesses that kind of can go from a demo, to a conversion, to a close in a matter of days, enterprise sales is a lot more complicated and it’s hard to navigate through. So as Lauren sort of alluded to, we started by focusing on SMB’s. It’s not going to work.

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Facebook Workplace’s Julien Codorniou on turning companies into communities

Intercom, Inc.

But as the college-dorm-room startup matures, there’s a fascinating twist to be found in the way it applies its new mission to Workplace, a B2B startup within the (former) startup. We are going from having an enterprise business to having a mid-market business to investing in an SMB business. That’s the beauty of Workplace.

Scale 151
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Product-Led Growth (PLG) For Startups

Mucker Capital

But if you target SMBs or consumers, PLG is a fantastic way, and you have a very large user base to reach out to as well. If you have a very complicated product–for example you sell AWS or you sell Snowflake–those are infrastructure products. Are you interested in learning how I can help you set a better compliance? ”

Startup 52
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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Lori speaks, writes, coaches and trains company leaders on ways to find, recruit, retain, and promote more women in sales and helps women become part of the best profession – B2B sales. Recognize that B2B is human to human and it is at that level that you can make your magic. Become the Beyonce of B2B sales. Anita Nielsen.

Scale 130