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How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

Neil Patel

They don’t have the strategy, tactics, or tools they need to market their business well. The bad news is that marketers waste 37 to 95 percent of their marketing budget. This is really common, but it doesn’t have to be; if you have the right digital marketing strategy in place, growing your business is easier.

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Using PLG and Sales Led Growth Together to Drive Exponential Results

FastSpring

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I Set up a demo or try it out for yourself. Jump to video.

Scale 123
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How to Launch a Subscription Box For Your Company

Neil Patel

Recurring Business Revenue. Plus, since your customers pay the same price each month, a subscription box offers some degree of stability in your revenue stream, which helps you predict your finances more accurately. Develop a Business Plan. Average revenue per user (ARPU): ARPU is how much money you earn per user.

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How Nudge Coach reduced customer churn by over 70%

Baremetrics

Transitioning to SaaS On January 1st 2020, we transitioned the company out of a strategic partnership (we were operating the platform under a non SaaS business model!). We were looking to relaunch the user-driven, SaaS side of our businesses. This means that our revenue churn was very low.

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Spendesk’s Nicolas Marchais on evolving with your market

Intercom, Inc.

As Head of Sales for Spendesk, Nico was initially inspired by the vision of founder Rodolphe Ardant who had spotted a gap for ‘spend management’ in the B2B market based on personal banking trends. So they created a software that provides control, visibility, and payment methods for corporate finance teams.

Scale 162
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A Top G Suite Expert Shares His 31 Best Modern Security Tips

BetterCloud

Kevin is recognized as a Google Developers Expert and G Suite Top Contributor. . Reddit’s recent password breach is a textbook example of why (as Ars Technica put it) “ phone-based 2FA is that bad.” It is my job to select, develop, and implement technology that protects users 100%.

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Best Competitor Research Tools to Spy on the Competition

Neil Patel

It provides an array of features such as: Analytics Post scheduling Engagement measuring Social listening Custom report Campaign monitoring Additionally, Sprout Social has many integrations, including Canva, Dropbox, and Bitly. View how your audience engages on your social media platform, allowing you to adapt your strategies.