Tom Tunguz
NOVEMBER 18, 2015
Last night, SaaS Office Hours hosted Optimizely co-founder and CTO Pete Koomen. Famously, they tested the idea by calling two advertising agencies and asking them to pay $1000 a month for early access to a product that didn’t yet exist (but soon would). First, hire a management coach to work with you as the company grows.
ProfitWell
DECEMBER 6, 2019
How many CSMs should you hire? On a global scale, on average, product marketers with strong leadership support earn almost $13k more a year than those without. This helps brands manage customer-facing functions in their entirety, from marketing and advertising to research, care, and social engagement. What is their ROI?
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Intercom, Inc.
JULY 21, 2022
They had occasional advertising here and there. Adam Risman , a former host of the podcast, asked Rachel what made that point when Rachel joined Slack in 2016 the right time to invest in growth marketing? And so we hired somebody who had a lot of experience and could recommend ways to build the team. Rachel Hepworth: Exactly.
Sales Hacker
AUGUST 18, 2020
Brandon has over 15 years of experience in technology, sales, and ad tech, and he’s recognized as one of the leading figures in the Bay Area on advertising technology. We work also with advertising agencies as well, and so it could be a buyer within an ad agency also. No coincidence that he’s on the show. And this is 2011.
Outseta
NOVEMBER 19, 2019
That’s pretty wild if you think about it, but the source of the problem is quite clear to me: CMOs are failing to build trust with their CEOs and leadership teams. Co-founder Marketing Consultant Full-time Head of Marketing Here’s an overview of how the trust building process has differed in each capacity.
Teamgate
JANUARY 14, 2019
Often startups have very limited funds, so they cannot afford to boost their campaigns with marketing or advertising. Unlike, let’s say, advertising, media placements are earned rather than paid for, meaning that a journalist validates your story or product. How PR is different to marketing and advertising?
Sales Hacker
MAY 5, 2021
As Director of RevOps, he scaled his team at Sendoso by hiring smart generalists to lead their own teams of MOps, SOps, CSOps. Ask him about his thoughts on what companies are looking for in a RevOps role or where companies go wrong trying to hire/ build their RevOps function.). Alex Miller , Director of RevOps at Sendoso.
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