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Here’s What Investors Look for in SaaS Businesses

Baremetrics

Develop a Full Marketing Strategy 2. SMB SaaS companies tend to have higher churn rates due to their lower demand and less sophisticated needs. The owners tend to be thought leaders in their industry and operations are developed with department heads and teams working under them. Table of Contents. Why Would You Sell?

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GTM 145: What Happens When a CRO Owns the Entire Customer Journey, How to Build a Unified GTM Engine | Marcy Campbell

Sales Hacker

With over 30 years of experience scaling revenue teams across FinTech, SaaS, cloud computing, and communications, Marcy has held executive roles at Boomi and PayPalwhere she led an 800+ person global team. The importance of cross-functional stream teams for accelerating GTM initiatives. And we build what we call stream teams.

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GTM 145: What Happens When a CRO Owns the Entire Customer Journey, How to Build a Unified GTM Engine | Marcy Campbell

Sales Hacker

With over 30 years of experience scaling revenue teams across FinTech, SaaS, cloud computing, and communications, Marcy has held executive roles at Boomi and PayPalwhere she led an 800+ person global team. The importance of cross-functional stream teams for accelerating GTM initiatives. And we build what we call stream teams.

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Product-led growth: AKA what you should be doing | ProfitWell

ProfitWell

The traditional approach to SaaS growth involves building a product, then hiring a sales team to sell the product. Product-led growth is a bottoms-up approach in which your company develops a methodology that enables people to discover and adopt your product on their own. 2 acquisition models to ignite your product-led growth.

Scale 68
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Kellblog Predictions for 2023

Kellblog

Kellblog 2022 Predictions Review Let’s start with a review of last year’s predictions which, as it turns out, were pretty good. The diligence pendulum : FOMO gives way to FOFU. Management teams should prepare themselves for activist investors and adapt their financial profile to keep valuations high.