SaaSOptics

MAY 19, 2022

What Is Customer Acquisition? Customer Acquisition is the process of acquiring new customers in a business. More customers = more revenue. Combining these different tactics makes up an effective customer acquisition strategy , which fuels the entire acquisition process. Plain and simple.

Acquisition 59

Acquisition Scale Strategy Software Review 59

User Pilot

OCTOBER 27, 2023

Unlike sales-led businesses, a product-led growth company relies on product virality to drive customer acquisition and frictionless experiences that enable users to realize the product value. As enterprise products tend to be complex, their value may be difficult to experience through free trials or freemium.

Enterprise 94

Enterprise Business Scale Customer Lifetime Value 94

User Pilot

JULY 27, 2023

Net present value: This calculates the present value of future cash flows associated with an engineering project. A positive NPV indicates that the project is expected to generate more financial value than the initial investment. and their activities contribute to reducing the customer acquisition cost.

Sales Hiring 94

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 94

The Angel VC

NOVEMBER 29, 2013

Development velocity: I don’t know if (or how strictly) you should use a software development methodology like Scrum, which allows you to nicely visualize your development velocity, in the very early days, when you’re maybe just two developers – I would be very interested in your thoughts on that question.

Scale 190

Scale Startup SaaS Customer Lifetime Value 190

User Pilot

JUNE 6, 2023

While product analytics focuses primarily on what happens inside the product, the focus of marketing analytics is mostly on the ‘outside’ – customer acquisition, conversion , and retention. Marketing analytics focuses on customer acquisition, conversion , and retention. Why is tracking product analytics important?

Data 62

Data User Experience Churn Retention 62