Remove Acquisition Remove Content Marketing Remove Entertainment Remove Growth Marketing
article thumbnail

5 Major Product Marketing Trends to Watch In 2021

OpenView Labs

Over the past eight years, product-led growth (PLG) has become a proven strategy used by the most successful SaaS companies in the world. Here’s why: PLG is an end user-focused growth model that relies on the product itself as the primary driver of customer acquisition, retention, and expansion. That’s not in dispute.”

article thumbnail

8 B2B SaaS Marketing Tactics to Try in 2021 [Ft. Hubspot, Neil Patel, Kontentino & More!]

User Pilot

Table of Contents. What do SaaS Companies spend on B2B Marketing? Creating A B2B SaaS Marketing Plan. The Best B2B SaaS Marketing Tactics to Try in 2021. SaaS Content Marketing. Product-led Growth. Influencer Marketing. Your Best Options For SaaS Marketing in 2021. Let’s dive in!

B2B 119