Hitenism

DECEMBER 26, 2016

2016 has been a year where knowledge has become freely available for anyone interested in knowing about all things SaaS. Brian Balfour , You’re Too Focused on Product/Market Fit. This slide deck comes from Brian’s brilliant SaaSFest 2016 presentation. Thomas Smale , How to Value a SaaS Business in 2016.

Scale 152

Scale SaaS Marketplace as a Service SMB 152

OpenView Labs

JULY 12, 2019

At that time, about 2010, I joined an incredible Santa Monica-based company called Beachbody, which was transforming the health and wellness space selling exercise DVDs and meal replacement shakes via direct response TV and multi-level marketing. For Shopify, I embed a product marketer in each product line.

Data 52

Data Marketplace as a Service Advertising Branding 52

SaaSOptics

MAY 19, 2022

To find qualified prospects, you’ll need a thorough understanding of your target market. The answer lies in your product or service’s value proposition. You have poor product/market fit. Your product roadmap is misaligned with customer needs. You have a poor onboarding process. Cold Outreach.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Chargify

AUGUST 17, 2017

Floyd points out that by 1969 Sears was the largest retailer in the world, but 2016 marked “the sixth year of a $10.4 billion losing streak that has erased 84% of Sears’ market value.”. If your SaaS startup isn’t there yet, you should read Finding Product/Market Fit: When To Stand Firm & When To Pivot first.

Scale 53

Scale Sales Hiring SaaS Artificial Intelligence 53

Andreessen Horowitz

APRIL 9, 2024

A great way to look at this is through the lens of buyer psychology and the way that products and services get procured in the modern market. People are not buying technology products and services in isolation anymore. We found that we had this just incredible product market fit.

Scale 118

Scale Technical Review AI Sales Hiring 118

Intercom, Inc.

APRIL 4, 2019

The second stage is treating growth as top of funnel marketing and layering on sales to open up profitable yet harder to reach segments. Back in 2016, this is exactly the situation Stripe found themselves in. So how did they go from product-market fit to actually scaling a sales org around a repeatable sales process?

Scale 162

Scale Sales Hiring Underperforming Technical Team Payment Services 162

Sales Hacker

FEBRUARY 7, 2018

Previously they may have only spent $1,000 when buying a SaaS service online. Now the services have matured where buyers are spending 20x in online services is relatively comfortable. In 2016 Randy was on track to grow the business from $4M to $6M with a big deal that could take it close to $7M. FIND PRODUCT MARKET FIT.

Scale 86

Scale Growth Hacking Scaling Sales Hiring 86