Outseta

OCTOBER 31, 2018

I remember sitting at my desk back in 2010, just knowing I needed a marketing automation platform and trying to make sense of the differences between Hubspot and Marketo. But the good almost always comes with some challenges, particularly for the end consumer. Both were making a lot of noise online. Their sales reps were slick and convincing.

Software Review 42

Software Review Technical Review Sales Hiring Venture Capital 42

FastSpring

MARCH 10, 2023

Alf Ruppert Yes, it started because I know the very first piece of software we did for Daylite was to connection for phone systems, so that you can push a button and then call out or if somebody’s calling in, you can see which customers calling in. And the problem was, I have no clue in software development.

Consulting 78

Consulting Underperforming Technical Team Interviewing Software 78

Outseta

AUGUST 23, 2017

Let’s start with probably the most familiar scenario - I was working at a tech company, with top tier venture capital investors. Jason Fried and David Heinemeier Hansson, Co-founders of project management software company Basecamp , weighed in on this exact topic in their 2010 book Rework. Planning is guessing.

Forecasting 52

Forecasting Scale Underperforming Technical Team Technical Review 52

OPEXEngine

NOVEMBER 22, 2022

The targeted functions to be replicated in the software – examples include customer relationship database management and bookkeeping – were well defined. These factors resonated well with the investment theses of venture capital firms. Formidable Competitive Advantage. This is a typical result for an SMM SaaS business.

Business Model 52

Business Model SaaS Business Scale 52