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Why 2019 Is The Year Of Growth Engineering In SaaS

Hull

The explosion of SaaS tools (and with it, data silos) together creates a need for a cross-functional, operations role to support go-to-market teams. These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. Trend #2: Growth is not marketing; Growth is operations. This is not new.

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My First 16: Welding Yourself to Early Customers with Marqeta’s Jason Gardner

Andreessen Horowitz

So, I co-founded another payments company called PropertyBridge, which allowed you to pay rent electronically. And I wanted to do another payments company, but I didn’t know what I wanted to do. You’re a payment nerd. So, we started the company, it was about January 15th of 2010. And we were tiny.

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2021 in conversation: Learnings from the podcast

Intercom, Inc.

Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. Government services shouldn’t be renowned for their endless queues, confusing forms, and excessive bureaucracy. Zanade Mann , founder of Black Women’s Business Collective. Janeen Uzzell , COO for Wikimedia Foundation.

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How Buffer Reached $20m in ARR by Focussing on Growing ARPA

Chart Mogul

Established in 2010, Buffer hardly needs an introduction. Baremetrics was limiting in the sense that they could only analyze their revenue from Stripe, while the team was already using mobile and custom invoicing to bill and collect payments. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan. What is Buffer.

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Taking a $4B Company from Consumer to B2B with Pluralsight (Video + Transcript)

SaaStr

And from about 2007 till 2010 we bootstrapped and built the first version of the Pluralsight you see today. That was in 2010, and we committed the company to go big with this cloud-based SaaS business model that would allow us to reach individuals anywhere in the world. We’re going to change things.

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How Buffer Reached $20m in ARR by Focussing on Growing ARPA

Chart Mogul

Established in 2010, Buffer hardly needs an introduction. Baremetrics was limiting in the sense that they could only analyze their revenue from Stripe, while the team was already using mobile and custom invoicing to bill and collect payments. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan. What is Buffer.

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Is Seed the new Series A? (Video + Transcript)

SaaStr

Since 2010 we’ve seen more startups, funds, and capital than ever before, but with this drastic increase, investors are seeing unexpected new trends reshaping the future of the industry. We’re a team of former investors and operators from the likes of Facebook, Deliveroo, and the Swedish payments company Klarna.

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