SaaStr

MAY 24, 2019

235: Andrew Filev is the Founder & CEO @ Wrike, the cloud based collaboration and project management software that scales across teams in any business. In Dec 2008, Vista Equity Partners acquired a majority stake in Wrike for a deal reportedly valuing the company at $800m. What are the benefits of starting in SMB?

Sales Hiring 143

Sales Hiring Scale SMB Sales Recruiting 143

SaaStr

JUNE 16, 2020

And he also has the, I don’t know, benefit or dubious distinction, but lived through this before in 2008 and 2009. Adnan Chaudhry: One of the guiding principles that helped me personally, I was here as Matt mentioned, I was here at Salesforce in 2008, 2009. It’s a business crisis. It’s the SMB space.

Sales Hiring 158

Sales Hiring Scale SaaS Payments Payment Services 158

Sales Hacker

FEBRUARY 7, 2018

In particular, post-2008 when a SaaS solution with its OPEX offering stood out from the conventional CAPEX solutions. Case in point with Salesforce’s cloud CRM vs. SAP and Oracle’s on-site/perpetual license model. Pursue new accounts for example from SMB to Mid Market to Enterprise. Originally this worked well.

Scale 87

Scale Growth Hacking Scaling Sales Hiring 87

SaaStr

NOVEMBER 2, 2019

How does Krish think about purely serving the SMB market? How does he think about the mortality rate of SMBs? First, what is continuous customer development? * How does Krish think your customer acquisition and GTM strategy has to change with the movement from SMB to enterprise? Does one have to move to enterprise?

Scale 126

Scale SaaS Payments Sales Recruiting Payment Services 126

SaaStr

JULY 10, 2021

Nikos : In your case, I understand your company also shifted slightly on the market, like from SMB to bigger customers. He deals with everything that was very, very difficult. If anything, I’d say do that a little sooner than you think. Do you need to get different people for something like that? Craig : Yeah. Nikos : Yes.

Sales Hiring 254

Sales Hiring Underperforming Technical Team Development Team Review CTO Hire 254

SaaStr

MAY 2, 2019

People who invest in you eventually want to see their money out, that means that this is a business model. That is a business model. Let’s be, in our case we were pivoting or expanding from an SMB oriented business towards an enterprise, let’s show some traction in that direction before we really commit to it.

Scale 142

Scale Business Sales Hiring CTO Hire 142

Intercom, Inc.

SEPTEMBER 26, 2019

“Make sure you have the discipline of being an API-first company” The first thing we did to become a platform company was back in 2008, when we said, let’s open up our APIs to third-parties to integrate with us. And in fact, phase 0 was we had built out a pretty robust set of APIs. For us, we’re very mid-market and enterprise.

Underperforming Technical Team 170

Underperforming Technical Team Marketplace as a Service Outsourced Development Development 170