User Pilot

JULY 27, 2023

Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. Net present value: This calculates the present value of future cash flows associated with an engineering project.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

SaaSOptics

MAY 19, 2022

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Sales Enablement, SaaS and Growth

MARCH 23, 2020

Subscription business model. Minto Pyramid Principle The Minto Pyramid Principle is a framework for writing and presenting ideas. Understanding what is the least amount of product, effort or resource required for something to be acceptable and useful is an extremely worthwhile exercise. Customer data. Economies of scale.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

SaaStr

JUNE 10, 2021

Ep #402: Mårten Mickos, CEO of HackerOne, explains their innovative approach of packaging customer value derived from a variety of activities into an annually recurring subscription offering that delivers outstanding value to customers while simplifying the buying process and the customer journey. Is it software? Is it delivery?

Outsourcing Services 144

Outsourcing Services Marketplace as a Service Outsourced Development Scale 144

User Pilot

APRIL 7, 2024

Responsibilities of a SaaS product manager Perform market and user research. Specify product vision and create the product strategy. Oversee product development and design. Collaborate with the product marketing team to devise the go-to-market strategy. Specify feature prioritization.

Management 40

Management Software Review SaaS Technical Review 40

User Pilot

JANUARY 26, 2021

One tool to achieve this is customer journey analytics software. The software delivers context and clarity to the complicated multichannel customer journey. It helps product and product marketing teams piece together and analyze the cross-channel data to improve their touchpoints. But then what?

Artificial Intelligence 98

Artificial Intelligence Data Machine Learning Underperforming Technical Team 98