Remove Outsourcing Services Remove Sales Recruiting Remove Webinar
article thumbnail

Scaling from $1 to $10M, an AMA with SaaStr CEO and Founder Jason Lemkin (Pod 573)

SaaStr

That will scale, and then take those emails after four great pieces of content and do a weekly webinar and do a weekly get-together for them. And each of those webinars will probably produce at least one customer if you do it every single week in scale. But I almost never see mediocre outsource SEO really work for B2B.

Scale 286
article thumbnail

How To Actually Succeed in SaaS: AMA Part 1 with SaaStr Founder And CEO Jason Lemkin

SaaStr

In this Ask Me Anything Part 1, Lemkin answers the questions: Many VCs talk about funding, yet you’re so focused on sales. Question #1: Why Are You So Focused On Sales When Other VCs Are Focused On Funding? That VP of Sales came out of Salesforce. Lemkin’s Hail Mary was hiring Brendon Cassidy when that first VP of Sales quit.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What SaaStr CEO and Founder Jason Lemkin Really Thinks About AI, Sales & Lead Gen In 2024

SaaStr

For part one of this Ask Me Anything session, Jason covers everything you need to know about hiring your first VP of Sales, what he really thinks about AI, what the future of lead generation in 2024 looks like, and much more. Lead generation tools do change, but the basic motions of sales and marketing haven’t changed much.

Scale 278
article thumbnail

7 Lessons Helping Start Pardot, SalesLoft and Calendly (Video + Transcript)

SaaStr

I started a software company in college to make it easy to update websites called Content Management Software Now, and I had this idea for Pardot, I wanted to make it easy for marketers to run campaigns online and measure their results. SalesLoft, why was that Pardot, I tried to recruit this guy, Kyle Porter, to come run sales at Pardot.

article thumbnail

How New SaaS Companies Should Be Using Content Marketing

Ramp Ventures

Sales funnel content. Once you’ve got a link-focused content strategy underway, it would be wise to look at creating content that targets visitors at each stage of the sales funnel. The “sales funnel” represents the process a customer goes through before deciding to make a purchase. Free Time Management Forms.

article thumbnail

Making Trade-Offs In Marketing with Meagen Eisenberg (Video + Transcript)

SaaStr

I was fortunate enough two years ago to be part of a case study that Stanford GSB did on MongoDB with my current partner here at TripActions, Carlos Delatorre is the CRO here and was the CRO with me at MongoDB. Meagen, sales. Launch it to our customers, launch it to the sales team, launch it to prospects.”

Travel 211
article thumbnail

Starting Up In A Downturn with Cloudflare COO and Co-Founder Michelle Zatelyn (Video + Transcript)

SaaStr

So we build a service that does cybersecurity global performance or liability for any internet property. And in these last 10 years, we have 26 million internet properties that use our service on any given day. Do they renew our service? Do they want to adopt more of our services? ” And we knew that was a big idea.