Remove Market Segmentation Remove Payments Remove Product Marketing Remove Sales
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What is a Segmentation Survey? Questions, Examples & Use Cases

User Pilot

A segmentation survey is used to gather the data necessary to segment customers. A market segmentation survey is a market research tool. In contrast, a customer segmentation survey focuses on existing customers and their characteristics. Segmentation survey built in Userpilot.

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How Dopple Is Defining an Emerging Market

FastSpring

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” And we need platforms to be able to do that.

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3 Steps to perform a pricing audit and maximize profitability

ProfitWell

Conducting a pricing audit goes through five factors—acquisition, monetization, retention, pricing strategy, and discounts. Customer acquisition proves to be more challenging and more expensive as your customer base grows and the untapped market shrinks. Monetization. Next is monetization. What are your long-term goals?

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SaaS: Is B2B Revenue Better than B2C?

FastSpring

Products Are Finding New Growth in the Opposite Segment. Historically, when SaaS businesses have gone to market, they’ve done so by finding product-market fit with one of two core audiences: consumers or businesses. New markets might include businesses or consumers, new industries, or new countries.

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The Benefits of a Usage-Based Pricing Model

SaaSOptics

The revenue gained from a fixed pricing model is easy for finance teams to recognize; however, you could easily overcharge or undercharge your customers based on their product usage. Usage-Based/Metered Pricing: Usage-based pricing aligns monetization with how customers actually consume your products and services.

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SaaStr Podcast #398 with Salsify Co-Founder & CMO Rob Gonzalez

SaaStr

How should sales and marketing work together on pricing? I was working on a startup that was an early mobile payment platform. It was basically using Bluetooth and an app on PalmPilots to do wireless payments in restaurants. Ultimately, what we’re building is a multi-channel commerce platform.

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After Selling For $580M, Here’s What I Learned About SaaS During My Time At Buildium

Outseta

What started as Dimitris (now my Co-founder at Outseta ) writing a few lines of code to collect rent payments from tenants he had living in a duplex in Providence, Rhode Island, turned into something worth hundreds of millions of dollars 15 years later. How the hell does that happen? And working in the property management industry?