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The Big Bold Secret to SaaS Growth in 2020!

TriTuns

*This is an updated version of the article , “The Big Bold Future Of SaaS Growth Is Customer Success” that I originally published on Software Executive Magazine in May 2019. When subscription software first came on the scene, many people naively assumed that it was just another revenue model for the vendor.

SaaS 71
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The Big Bold Secret to SaaS Growth in 2020!

TriTuns

*This is an updated version of the article , “The Big Bold Future Of SaaS Growth Is Customer Success” that I originally published on Software Executive Magazine in May 2019. When subscription software first came on the scene, many people naively assumed that it was just another revenue model for the vendor.

SaaS 71
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How Dopple Is Defining an Emerging Market

FastSpring

When Justin and his initial team started looking for a way to capitalize on VR/AR technology, they focused their attention on the “made-to-order” industrial market. But Dopple’s team took the opposite approach. We really took magazine’s two dimensional ads and just pasted them on the internet. Jera Brown Right.

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How Sprout Social increased retention with customer-centric marketing

Intercom, Inc.

In an era when more and more businesses adopt a subscription model, strong customer retention is the key to sustainable long-term growth and requires a laser-like focus. . Tara and her team used it to take a deep dive into the customer’s journey through the product and make a focused effort to truly understand each step along the way.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Never believe that doubting yourself is a bad thing. That company only lasted another year before they were out of business, so it was a poor use of my energy, time, and being away from my family – a lesson I work to pass on to others new in roles today. Invest in your development internally and externally. Joyce Johnson.

Scale 130
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How to Create a Seamless Product Launch Marketing Plan

User Pilot

It’s also important that you create excitement ahead of the launch and ensure synergy between your customer support and sales teams. To succeed at this stage, you need to coordinate your marketing efforts with your product team. Finally, you must analyze customers’ in-app activities after launch to drive retention.

ChatGPT 81
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Stop the cycle: here's how content slows your churn

ProfitWell

Failure to track and improve customer churn rates can lead to the death of your business, particularly for subscription services that rely heavily on repeat customers. Poor customer service. Poor understanding of the value of your product/service. Credit card payment failures. Here’s what you need to know. Image Source.

Churn 83