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Clouded Judgement 8.16.24 - The Great Services-To-Software Rotation

Clouded Judgement

Subscribe now The Great Services-To-Software Rotation There's a lot of debate right now about the economic impact of GenAI. In reality, GenAI is poised to drive an epic shift from services spend (both internal and external services) to software spend. That’s a 14:1 ratio of services spend to software spend.

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How to grow your field service platform’s revenue up to 3x with payments

Payrix

In todays competitive software market, forward-thinking trade and field service platforms are no longer asking if they should modernize their payment infrastructure, theyre working diligently to source the right payments partner to implement innovative solutions before their competitors beat them to the punch.

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Slack’s Rachel Hepworth on bringing growth marketing to a high growth company

Intercom, Inc.

I recently hosted Rachel on our podcast to learn why Slack needed to invest in growth marketing, what her team prioritized first, how they’ve partnered with Slack’s rapidly scaling sales team, and more. Below is a lightly edited transcript of our interview. Growing beyond word of mouth.

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Making Trade-Offs In Marketing with Meagen Eisenberg (Video + Transcript)

SaaStr

I was fortunate enough two years ago to be part of a case study that Stanford GSB did on MongoDB with my current partner here at TripActions, Carlos Delatorre is the CRO here and was the CRO with me at MongoDB. Corporate marketing was working with our influencers, partner marketing was working with our partners. And we did that.

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GTM 128: The Death of Demos and Selling What Customers Actually Need with Fred Viet

Sales Hacker

And I know you’ve had some great experience, particularly while you were at AWS, running different partner sales, channel sales. They need to be able to, I would say, build services on top of the software. And it’s not my business to do, I would say, professional services. So they really want to have a trust advisor.