Headcount Investment New CTO Revenue 
Valuize Consulting
OCTOBER 7, 2021
For many Chief Customer Officers and Customer Success (CS) leaders, this marks the beginning of a very stressful time as you prepare to have the challenging conversation with your CFO about how to properly invest in your Customer Success teams. This makes it challenging to secure investment. What are your CSM ratios?
Intercom, Inc.
JULY 21, 2022
Adam Risman , a former host of the podcast, asked Rachel what made that point when Rachel joined Slack in 2016 the right time to invest in growth marketing? For Slack, that was clearly the engineering and dev communities, who love new tools. They had occasional advertising here and there. Here’s Rachel.
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ProfitWell
DECEMBER 6, 2019
Your top subscription news. What’s the return on investment of your mom? If we succeed, the benefits go beyond retaining revenue: successful customers spread positive word of mouth which makes it easier to attract more customers. Plus, the Product Marketing Alliance drops the Product Marketing Salary Survey. Your mom has an ROI.
SaaStr
DECEMBER 3, 2020
Are marketing becoming the new sales team with their content being used more and more in the sales funnel? Does it have to be tied to a number related to revenue? Bret was formerly the CTO at Facebook. In this case, the customer are your new colleagues. How should the success of marketing be measured?
SaaStr
FEBRUARY 28, 2020
As for Karl, prior to founding the company he spent 6 years at Google in some fascinating roles including Head of Patents, Head of Business Development in China and running Google’s energy investments. Karl has been in every interview for every new hire for the first 6 years of the business, why? Loving our podcast content? What works?
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