Growth Marketing, New CTO and SMB

Building a sales team that can go from $0-$50M (Video + Transcript)

SaaStr

SEPTEMBER 26, 2019

So mid-market, we’re about 40 to 50K ACV enterprise. So up to 100-150K and SMB, we’re at 2K. For instance, my first rep from Marketo, he was the first rep at Marketo in New York. The peak of your day starts around 3:00PM because that’s when New York wakes up. So we had SMB, mid-market and enterprise.

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Product-Led Growth (PLG) For Startups

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If you're generating something that's brand new, like a brand new category, nobody understands about it. In my past roles at ACORN, GitLab, whenever I started as a head of growth, one of the data points I will look into is what's the percentage of new users coming back the second day or coming back second month?

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Building a sales team that can go from $0-$50M (Video + Transcript)

Product-Led Growth (PLG) For Startups

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