SaaStr

MARCH 20, 2020

317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences. But basically about 15 years ago, I was out of school.

SMB 189

SMB Scale Startup Marketplace as a Service 189

SaaStr

MARCH 19, 2019

Ceci Stallsmith : After building if you have something where you’re going to publish an integration or something of that sort, there’s a marketplace for Stripe, same for Box, same for Slack, we have a directory of apps, so published in the directory is the next step. If they’re engaged, then they’re building.

Payments 126

Payments Scale Scaling Revenue 126

Intercom, Inc.

JULY 21, 2022

What started as a series of interviews by co-founder Des Traynor soon bloomed into hundreds of episodes where we explore how businesses are driving growth through customer relationships and how to build successful products at scale. Rachel Hepworth: Introducing growth marketing to Slack. Here’s Rachel.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

Unbounce

MAY 1, 2019

Software-as-a-Service (SaaS) marketers are among the world’s most talented. And when you’re a funded startup with investor pressure, as many are, this need to grow and sustain velocity can be yet more acute. Marketing your software has always been a challenge, but this overcrowding makes it all the more difficult.

SaaS 111

SaaS Marketplace as a Service Software Review Technical Review 111