AMA at SaaStr Annual 2022 with SaaStr Founder & CEO Jason Lemkin – Part 2 (Pod 608 + Video)
SaaStr
NOVEMBER 16, 2022
When you hire your first couple reps, they do need to have sold a software product. It can work out a little bit for tiny SMBs, but it doesn’t work in software, okay? Half the folks here will tell you their mis-hire in marketing just did branding and product marketing and corporate marketing.
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