Growth Marketing Interviewing Payment Features Sales Hiring 
Intercom, Inc.
FEBRUARY 1, 2018
In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. Below is a lightly edited transcript of our interview. After I had left, we started to see that we had product-market fit.
Chart Mogul
JULY 1, 2020
Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. Believe it or not, it’s not rocket science: they perform customer interviews. Types of customer interviews. Let’s dig in!
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Chart Mogul
JULY 1, 2020
Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. Believe it or not, it’s not rocket science: they perform customer interviews. Types of customer interviews. Let’s dig in!
User Pilot
MAY 19, 2021
However, if you break down who they were asking: High-growth bootstrapped companies spend 20% less on general and administrative costs while spending 25% more on marketing compared to low growth bootstrapped companies. Does your product help employees save time while invoicing? Find the Job that Needs to Be Done (JTBD).
SaaStr
DECEMBER 3, 2019
And then also what was new to me that I’m still adapting to is the high touch sales process and how much institutional effort has to go into making that happen. And so when I think about those first hires, it’s what am I going to do to do both of those things? So those things definitely translated. Jason Green : Yeah.
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