SaaStr

DECEMBER 3, 2020

How does Sam think about the relationship between sales and marketing? Are marketing becoming the new sales team with their content being used more and more in the sales funnel? I had an opportunity to be one of their first five sales reps. Bret was formerly the CTO at Facebook. Let’s go do it.

Scale 185

Scale Sales Hiring Sales Recruiting Sales 185

Sales Hacker

SEPTEMBER 29, 2020

Major challenges facing a new CEO [19:40]. Sales enablement is easy: all you have to do is create perfectly targeted content, stay informed on email best practices, drive more engagement quarter over quarter, spend less money, and do all of this with less time. Show Agenda and Timestamps. Show Introduction [00:10].

Scale 107

Scale CTO Hire Scaling CTO Coach 107

SaaStr

MARCH 3, 2020

So I would say that’s a leadership failure for a lot of CEOs, right? QUESTION 6: My company is a very technical product and somebody serious software and it’s a new category you were creating like scratch. And we’ve already made a mistake hiring first VP of Sales. New category. So he’s the CTO?

Sales Hiring 167

Sales Hiring Sales Recruiting Scale CTO Hire 167

Sales Hacker

AUGUST 18, 2020

We’ve got two sponsors, including a new one called Sapper Consulting. Sales enablement is easy. All you have to do is create perfectly targeted content, stay informed on email best practices, drive more engagement quarter over quarter, spend less money, oh, and do all of this with less time. More sales meetings.

Subscription 106

Subscription Payment Features Scale Underperforming Technical Team 106

Sales Hacker

MAY 5, 2021

Listen to Hang Black’s podcasts to learn about the future of sales enablement or how to lead with empathy. RevOps leaders are talking about trends in the market, and how the move towards RevOps will change everything from marketing to sales development to post sales. Sales enablement that, y’know, actually enables.

Scale 99

Scale Technical Cofounder Technical Advisors Sales Hiring 99

SaaStr

JANUARY 14, 2020

What sets apart some of the most successful, high-growth companies we see today—Slack, Dropbox, Atlassian—has been their ability to tap into and master a new GTM strategy: B2C2B. We saw inside the company this tension between our classroom business and this new B2C digital business, and we knew we had to make a decision.

B2B 136

B2B B2C Scale New CTO 136