Remove Engagement Remove Events Remove Marketplace as a Service Remove SaaS Payments
article thumbnail

Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

And as the CEO of both Skillshot Media (a turnkey events production company for esports events) and Ghost Gaming (a “gaming lifestyle brand” that supports esports teams and gaming content creators such as Twitch streamers), he dives ever deeper into marketing to gamers and other gaming industry professionals.

article thumbnail

Understanding Risk Management Strategies as a PayFac

Stax

For SaaS companies, becoming a payment facilitator (or PayFac) offers a ton of advantages—including but not limited to—boosting retention and profitability while exercising greater control over the customer experience. The potential impact of failed or inadequate internal systems, processes, procedures, etc.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Build a Conversion Path: Step-by-Step Process

User Pilot

Wondering how to build a conversion path for your SaaS product or e-commerce site? TL;DR A conversion path is a step-by-step process that guides prospects. A good conversion path makes the process frictionless. How to create an effective conversion path Ready to build a successful conversion path for your SaaS product?

article thumbnail

Driving Success for Small to Middle-Market SaaS Companies

OPEXEngine

There are many ways to classify SaaS companies, but differentiating companies based upon who their customers are presents the best approach for measuring performance and driving success for SaaS businesses. SMM SaaS Company Overview & Market Dynamics. SMM SaaS Company Overview & Market Dynamics. Enterprise.

article thumbnail

Announcing the Early Warning System SuccessBloc

Totango

Today we are releasing the Early Warning System SuccessBloc, which gives you instant visibility into customer signals and critical events, alerting you to proactively engage when needed. Overdue Payments and Outstanding Balances. Get started with this powerful new bloc today by installing it from the SuccessBloc Marketplace.

article thumbnail

Going International in Times of Crisis: Good Move, or Too Risky for Established Companies?

Sales Hacker

If you’re an OEM or selling physical products, this one’s for you (sorry, SaaS folks). Markets most negatively impacted by the black swan event could no longer be viable if the crisis inhibits stability. As they move further down your sales funnel and process, these preferences grow.

article thumbnail

Sequencing Business Models: So You Want To Be A Platform?

Casey Accidental

In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.