ProfitWell

DECEMBER 6, 2019

Letting your product lead means companies must reconfigure their marketing, sales, and service strategies to keep up with consumer demands. The traditional approach to SaaS growth involves building a product, then hiring a sales team to sell the product. It developed a product people desperately needed—easy file sharing.

Scale 68

Scale Development Team Review Traceability Software Review 68

SmartKarrot

OCTOBER 27, 2020

Traceability and accountability become more viable when you are aligned with a customer success roadmap. Prospects with third party validation of products tend to believe more easily and move through the sales funnel much faster. Developing a culture is a time-taking process in any organization. Customer acquisition.

Customer Success 10

Customer Success Scale Traceability Sales Hiring 10

SaaStr

APRIL 3, 2020

At Gainsight Anthony and the team developed a new playbook for B2B marketing that fueled the company’s growth from $0 to over $100M of ARR. How does this compare to the relationship of sales and marketing more traditionally? Anthony Kennada: And I was the first marketing hire at Gainsight, I think the 19th employee.

Sales Recruiting 171

Sales Recruiting Sales Hiring Scale Branding 171