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5 Challenges in Moving Upmarket and How to Overcome Them with Salesforce Ventures

SaaStr

Going upmarket drives category leadership because you establish yourself as the company that the Fortune 500 logos use. The one thing founders don’t do early enough is scope, engage, and nurture all stakeholders involved, not just the economic buyer or technical champion but the broader organization. We’ve already mentioned the why.

Scale 209
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Gong’s Linda Lin on customer success strategies for moving upmarket

Intercom, Inc.

Few people have more experience with this move than Linda Lin , Director of Customer Success at the revenue intelligence platform Gong. Moving upmarket means larger customers and higher revenue, but it’s not without its challenges. For Linda, it all comes down to your approach to customer success.

Scale 177
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Sales–Product Tension: The Secret to Segment’s Success

Andreessen Horowitz

I think the annual planning process that we actually ended up running was pretty similar to every other one we had run, but it was a couple months after we had just really deeply understood what it was people were using Segment for today and what they wanted to be able to rely on it for at a bigger, more enterprise-ready scale.

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Lessons learned from growing a PM team in a hyper-growth startup

Point Nine Land

How to efficiently collect feedback from customer-facing teams? As your company grows, the customer facing teams (sales, customer support, customer success,…) are growing and the number of questions flowing to the product teams is growing: Is it possible to do this? How is it working? When are we going to do that?

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SaaStr Podcasts for the Week with Facebook Workplace and Slack ? May 29, 2020

SaaStr

And again, with Workplace from Facebook being this SaaS startup within the broader organization, we’re having to employ those same rules of engagement and those principles of just being really ruthless in terms of how we prioritize what we do on the business. And we’d invite them to our campuses, we would have these engagements.

Scale 233