Hitenism

JANUARY 16, 2017

In 2014, Mixpanel’s Series B pitch deck spelled out the company’s expansion plans over the next two years: 3x sales headcount and rapidly race towards distribution. Double headcount every 6-9 months. Use venture capital to scale an inside sales team and dial for dollars to gain market share.

Scale 147

Scale Venture Capital SaaS Headcount 147

InsightSquared

MAY 7, 2019

When scaling the business, sales typically averages roughly 30% of revenue, so therefore sales spend is one of the biggest investments a company can make. At the highest level, SaaS companies look at sales expense, headcount, sales productivity and SaaS metrics like: The cost of new customer acquisition (CAC).

Scale 102

Scale Sales Hiring Metrics Sales 102

Totango

FEBRUARY 21, 2020

As the digitization of the marketplace reaches near-saturation, organizations will compete for customers based on value derived—and this will be driven by customer success. Customer success and retention have therefore become critical to achieving maximum customer lifetime value.

Customer Success 83

Customer Success Trends Scale Customer Lifetime Value 83

ChurnZero

NOVEMBER 16, 2018

The Subscription Model Gives Power to the Customer = Power to Customer Success. It’s time to change our thinking to growing customer lifetime value #PulseEurope2018 #customersuccess pic.twitter.com/yEosP7fhkj. Customer Success and Product Need to Partner Together. Customer Success Around the Web.

Customer Success 49

Customer Success Scale Headcount Sales Hiring 49

OpenView Labs

MAY 20, 2019

Tools like Outreach – which recently reached unicorn status – make it exceedingly easy to contact potential prospects across all channels at scale. Competition not only increases CAC, but it simultaneously decreases customer lifetime value (ouch!). Your marketing should start to mimic a B2C business.

Scale 70

Scale Startup Technical Review Software Review 70

OpenView Labs

MAY 20, 2019

Tools like Outreach – which recently reached unicorn status – make it exceedingly easy to contact potential prospects across all channels at scale. Competition not only increases CAC, but it simultaneously decreases customer lifetime value (ouch!). Your marketing should start to mimic a B2C business.

Scale 51

Scale Startup Technical Review Software Review 51

OpenView Labs

MAY 20, 2019

Tools like Outreach – which recently reached unicorn status – make it exceedingly easy to contact potential prospects across all channels at scale. Competition not only increases CAC, but it simultaneously decreases customer lifetime value (ouch!). Your marketing should start to mimic a B2C business.

Scale 40

Scale Startup Technical Review Software Review 40