1 Key SaaS Sales Metric to Fine-Tune Sales Productivity
InsightSquared
MAY 7, 2019
When scaling the business, sales typically averages roughly 30% of revenue, so therefore sales spend is one of the biggest investments a company can make. At the highest level, SaaS companies look at sales expense, headcount, sales productivity and SaaS metrics like: The cost of new customer acquisition (CAC).
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