Remove CTO Hire Remove Customer Success Remove Leadership Remove Product Marketing
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What's the ROI of your mom?

ProfitWell

Plus, the Product Marketing Alliance drops the Product Marketing Salary Survey. What about the ROI of spending time with your family, friends, or kids? That’s what David Apple—customer success and sales guru at Notion— is asking. Along with: What’s the ROI of your customer success manager?

Scale 43
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Chief Product Officer (CPO): The Complete Guide to This Key Role

SmartKarrot

To handle this evolving requirement, it is important to build a competent profile to initiate progress in product development. This is where companies need another C-level executive to facilitate business growth via products. What makes a chief product officer (CPO) different from a CTO or a VP in the product department.

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SaaStr Podcast #214: Erica Schultz, CRO @ New Relic on What It Takes To Successfully Scale Into Enterprise

SaaStr

As for Erica, under her CRO role, she leads all go-to-market functions including Marketing, Sales, Operations, Customer Success, Services, and Support. As for Erica, under her CRO role, she leads all go to market functions including marketing, sales, operations, customer success, services, and support.

Scale 168
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Top 30 SaaS Influencers to Follow in 2022

SmartKarrot

He also founded SaaScribe to help founders, customer success teams , sales executives, marketing professionals, and growth hackers. Asia Orangio is a SaaS expert who helps SaaS companies and start-ups to craft a data driver strategy and implement award-winning marketing strategies to win the audience. Alexander Theuma.

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10 Companies Show you their Positioning Strategy for Marketing

Upscope

Product positioning describes the specific market you intend to win and why you are uniquely qualified to win it. It’s the underpinning of your go-to-market strategy and impacts everything from marketing to sales, to customer success and the product itself. Why should I give a damn?

Strategy 128