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And when you’re doing the duediligence, there’s only so many assets within a YouTube channel you need to assess. So one of the best tactics that most people won’t do is to point out the weaknesses in the business. Blake Hutchison (29:53) Our churn rate is poor, but we actually know why.
If you’ve spent a lot of time creating content, hoping to attract the right leads, but you still aren’t getting results, it can be discouraging. At one time in my contentmarketing career, I struggled to acquire leads. Hack #1: Lead generation starts at home—review your homepage messaging. Hear this: you’re not alone.
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It sounds minor or technical, but if you want to duediligence on a human being, I get to do it a few 100 times a year. Personally, our team has been holding back a little bit. I think everyone needs some stability, whether it’s good, bad, or ugly or in the middle to survive. I’m here.” Aileen Lee: Yeah.
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Post your team photos like Zappos. Social media marketing should show your funny or creative side like Nutella. It’s best to vary your posts to include different types of content: Brand story posts Authority building posts Lead nurture posts Personal posts. Bombarding your fans with 10 poor-quality updates in an hour.
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