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What SaaStr CEO and Founder Jason Lemkin Really Thinks About AI, Sales & Lead Gen In 2024

SaaStr

For part one of this Ask Me Anything session, Jason covers everything you need to know about hiring your first VP of Sales, what he really thinks about AI, what the future of lead generation in 2024 looks like, and much more. Q: Should Product Marketing Work for Product or Marketing?

Scale 245
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How Buffer Reached $20m in ARR by Focussing on Growing ARPA

Chart Mogul

An early entrant to the SaaS field, the company has pioneered a number of fields that are now commonplace in the industry — content marketing, the transparent startups movement, and remote work. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan. A smaller team allows us to be more productive and move quicker.

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How Buffer Reached $20m in ARR by Focussing on Growing ARPA

Chart Mogul

An early entrant to the SaaS field, the company has pioneered a number of fields that are now commonplace in the industry — content marketing, the transparent startups movement, and remote work. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan. A smaller team allows us to be more productive and move quicker.

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10 Companies Show you their Positioning Strategy for Marketing

Upscope

Superhuman achieved product market fit and positioning by creating an engine Superhuman ran a brilliant detailed step by step process that helped achieve real product market fit and provide their precise positioning in the crowded email client market. Why should I give a damn? Why should I give a damn right now?"

Strategy 128
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Top 30 SaaS Influencers to Follow in 2022

SmartKarrot

Chris Orlob is the senior director of product marketing at Gong.io, an AI (Artificial Intelligence) platform to provide sales analytics. He is a SaaS sales & marketing enthusiast who shares his insights on the same on social media. One of the top SaaS influencers is Dharmesh Shah , co-founder, and CTO of HubSpot.