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The Secrets to Getting Sales and Marketing to Work Together Better with Highspot CMO Jon Perera (Video)

SaaStr

From a venture capital perspective, there’s now a premium on driving efficient growth rather than growth at any cost. . “Sales and marketing alignment is a terrific place to figure out and improve efficient growth.” . From the get-go, ensure alignment between sales and marketing teams on goals and anticipated outcomes.

Scale 268
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To Manage a Call Center Efficiently see what Employees Really Think

Upscope

The work is so tough that the president of the company went straight to his title to escape the pressure on even a low level difficulty call. And at the call center I was at, the recruiters told me the job wasn't a sales job, just customer service. You could be written up for not pitching a sales offer on EVERY CALL that came in.