The Most Successful SMB SaaS Acquisition Channel Ever Built
Tom Tunguz
AUGUST 2, 2016
IBM, Intel, Cisco and their kin generate more than 80% of their revenues through a universe of resellers and distributors. Overall, for Microsoft 95% of revenues are derived from channel. Modern companies are born in the cloud, and independence is in their DNA. Microsoft adds 50,000 small businesses as customers each month.
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