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Product-led growth: AKA what you should be doing | ProfitWell

ProfitWell

Letting your product lead means companies must reconfigure their marketing, sales, and service strategies to keep up with consumer demands. The traditional approach to SaaS growth involves building a product, then hiring a sales team to sell the product. Churn rate. Keeping retention high through product satisfaction.

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A Roadmap to Customer Success for SMBs

SmartKarrot

Traceability and accountability become more viable when you are aligned with a customer success roadmap. Prospects with third party validation of products tend to believe more easily and move through the sales funnel much faster. Similarly, there are more metrics like churn rate, retention rate, NPS, etc.