OPEXEngine

MAY 18, 2021

SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace. ARR is an essential subscription metric that identifies the recurring revenue expected on an annual basis from the subscriber base.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

SaaStr

MARCH 20, 2020

317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. 318: The first step in success with SMB clients is to recognize that it’s not a one size fits all scenario. This episode is sponsored by TaxJar.

SMB 186

SMB Scale Startup Marketplace as a Service 186

Sales Hacker

FEBRUARY 12, 2021

Enterprise CRM vs. SMB CRM. An established marketplace is a sign that you’ll have the integrations you need in the future. What makes HubSpot Sales Enterprise stand out is that it was built from the ground up with natively integrated features to support the sales, marketing, and service operations of a large company.

Payment Solutions 84

Payment Solutions Enterprise Scale Payments 84

SaaStr

JUNE 10, 2020

We saw McDonald’s, they started separating their arches and really trying to do public service announcements around social distancing. It’s a competitive marketplace. How do you tailor marketing messaging to reduce churn and increase engagement from current customers? And we thought, “Oh, what can we do?”

Travel 183

Travel Marketing Scale Outsourcing Services 183

Chart Mogul

SEPTEMBER 15, 2023

No Wait, of Course That Is the Single Most Important SaaS Metric by Jason Cohen, A Smart Bear The purpose of a metric is to be a tool in service of your goals, timeline, size, circumstance, even philosophy, not as a master you are thoughtlessly obligated to obey. So I’ve had to confront their differences many times firsthand.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

ChurnZero

OCTOBER 12, 2021

As Definitive Healthcare entered 2021, they realized they needed to revamp their onboarding process to reduce churn. Finally, their average churn score decreased in just a few months. The SPINS service model doesn’t allow for 100% coverage of a CSM to every client. Onboarding Hero – VAIRKKO. Renewal/Expansion Hero – Jisr.

Healthcare 98

Healthcare Systems Review Scale Point of Sale 98

ChurnZero

OCTOBER 12, 2021

As Definitive Healthcare entered 2021, they realized they needed to revamp their onboarding process to reduce churn. Finally, their average churn score decreased in just a few months. The SPINS service model doesn’t allow for 100% coverage of a CSM to every client.

Healthcare 52

Healthcare Systems Review Scale Point of Sale 52