SaaStr

FEBRUARY 15, 2021

The first 2 scaled reps you hire that hit plan (some may churn before then) get special training. They get CTO training. And so we see reps 3-10, or reps-from-#3-until-The-VP-of-Sales-is-Hired … fail. Add weekly webinars for prospects, invite all of them — and make your scaled team members do them.

Scale 342

Scale CTO Hire Sales Hiring New CTO 342

OpenView Labs

JULY 2, 2020

Chargebee’s summary of their recent webinar on what top companies are doing right now to adapt. A successful price increase helps you acquire better customers, who are more serious about using your product and less likely to churn. At the enterprise level, discounting SaaS contracts is expected, not optional.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

Chart Mogul

JULY 1, 2020

We tend to believe that the technical aspects of our product are the most important differentiator because that’s what our CTO says. And most of the time, the unseen features will provide a better product positioning or marketing message against competitors. Step 5: Time for the interview.

Interviewing 76

Interviewing B2B Marketing Underperforming Technical Team 76

Natalia Luneva

APRIL 30, 2021

All-in-all, the community is the best way to keep users on top of the updates, and it certainly reduces the churn rate. ”. It’s a finance and accounting community that helps Airbase grow by giving us a steady pipeline of guest bloggers and webinar speakers (which has included finance leaders from SeatGeek, Uber and more). .

Marketing 98

Marketing Social Media SaaS New CTO 98

Chart Mogul

JULY 1, 2020

We tend to believe that the technical aspects of our product are the most important differentiator because that’s what our CTO says. And most of the time, the unseen features will provide a better product positioning or marketing message against competitors. Step 5: Time for the interview.

Interviewing 52

Interviewing B2B Marketing Underperforming Technical Team 52