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Conversion Rate Optimization For SaaS Companies: A PMM Guide

User Pilot

Conversion rate is one of the most important metrics to track in SaaS, and that’s why conversion rate optimization is an essential focus for growth in any business. TL;DR A SaaS conversion rate refers to the percentage of visitors who take a desired action on the website or in-app. What is the SaaS conversion rate?

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The 2 Types of SaaS Pricing Localization (and When to Use Them)

Chart Mogul

Pricing localization is a strategy where you present the price of your SaaS differently depending on where the customer lives. The same could also be true for your SaaS business. In our B2B SaaS Pricing Masterclass , we detail the importance of SaaS pricing and how to get it right for your audience.

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Chargebee Reviews

Baremetrics

Chargebee is a company that offers a wide range of features and toutes itself as the leader in subscription billing management. Within their platform, users can manage various aspects of their online customers such as subscription, recurring billing, invoicing, payments, accounting, taxes, and more.

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What Is a Good Free Trial Conversion Rate in SaaS?

User Pilot

Your SaaS product’s free trial conversion rate is one of the most important growth metrics to track. That’s because an integral component of the product-led growth strategy is your ability to convert a free trial user into a paying customer. The average conversion rate for SaaS companies varies between 18.6%

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Guide to building a subscription business or service | ProfitWell

ProfitWell

From the rise of SaaS to the sudden glut of subscription boxes, the subscription business model has never been more popular. So much so that Gartner research predicts that in 2020, all new entrants to the software market and 80% of existing companies will offer some sort of subscription package. Do your research.

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Top 4 SaaS Valuation Metrics at Different Growth Stages

OPEXEngine

We’ve talked to dozens of our SaaS customers, as well as investors to learn more about what is happening with these key metrics. SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace.

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15 Effective Strategies For Retaining Customers in SaaS

User Pilot

Introduce interactive walkthroughs in place of product tours to help users derive immediate value from your product. Provide great customer service to improve customer experience and make your products stand out. Gamify your customer experience to give users a dopamine boost as they engage with your product.