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SaaS Churn: Myths, Benchmarks, and Strategies to Retain More Revenue

FastSpring

In part one, we cover benchmarks and common churn formulas. In part two, we’ll cover five churn-prevention strategies that have been successful in other SaaS businesses. Part I: SaaS Churn Benchmarks Part II: 5 Proven Strategies for Reducing SaaS Churn Part III: Churn Definitions and Additional Resources. Table of Contents.

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SaaS Renewals: A Guide for Increasing Customer Retention (+Best Practices)

User Pilot

In this article, we’ll share everything you need to know for increasing customer renewals. TL;DR SaaS renewals includes the process of renewing a subscription to an online-hosted software service. Effective renewal strategies enhance customer retention , drive revenue , and build a loyal base for long-term SaaS success.

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How to Measure Customer Loyalty In SaaS: 10 Important Metrics to Track and Improve

User Pilot

Celebrate customer success with gamification. Celebrate customer success with gamification. Implement an in-app knowledge base with self-help resources. Send payment reminders both through email and in-app to prevent involuntary churn. Collect feedback and act on it to make customers feel heard.

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CAC Payback Period: How to Calculate and Reduce It?

User Pilot

Calculating the actual customer acquisition costs accurately can be challenging, and CAC payback doesn’t consider customer lifetime value or differentiate between high- and low-value customers. The CAC payback period benchmarks may vary, depending on the product as well as your niche.

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13 SaaS Renewals Best Practices For Driving Business Growth

User Pilot

Mastering SaaS renewals’ best practices can transform a routine administrative task into a strategic opportunity to drive customer success and propel your business toward sustainable growth. TL;DR The SaaS renewal process involves a series of actions on/before the renewal date that lead to a customer’s renewal.

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B2B Customer Journey Touchpoints CS Teams Need To Plan For

Totango

In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy. In this article, we’ll cover what you need to know about B2B customer journey touchpoints and how to plan them out to deliver tremendous customer success. Tech support.

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12 Go-To-Market (GTM) Metrics You Should Track for SaaS

User Pilot

The total expense of bringing a new customer on board. Customer churn rate. Customer lifetime value. The total revenue a company can expect from a single customer over the course of their relationship. Customer activation rate. CAC formula. Churn rate formula. For ARR, you multiply your MRR by 12.